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Healthy Skepticism Library item: 9622

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Seltzer SM.
Electronic bulletin boards for RPh's will proliferate
American Druggist 1986 Sep; 194:116, 119


Abstract:

Numerous services available to pharmacists through computers including a form of computer-to-computer communications called online databases are discussed. Pharmacists will find some services, such as sending product orders directly to vendors and sending and receiving mail electronically. Drug wholesalers, vendors, pharmaceutical companies, pharmacists, and local authorities have the capability to electronically send special bulletins on drug recalls; send the latest news on product specials; notify pharmacies of fake prescriptions presented at other pharmacies almost instantaneously; receive third party claims over the telephone; maintain an electronic bulletin board of relief pharmacists who are looking for work; and establish a computer-to-computer network of independent pharmacies for saving money by placing orders for large quantities of products. Pharmacists who have access to better, more timely information are more likely to make better decisions.

 

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You are going to have many difficulties. The smokers will not like your message. The tobacco interests will be vigorously opposed. The media and the government will be loath to support these findings. But you have one factor in your favour. What you have going for you is that you are right.
- Evarts Graham
See:
When truth is unwelcome: the first reports on smoking and lung cancer.