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Healthy Skepticism Announcements

No Free Lunch is merging with Healthy Skepticism

We are delighted to announce that Bob Goodman, the founder of No Free Lunch, has decided that NFL will merge with Healthy Skepticism.

 

We have surveyed NFL supporters regarding the merger. We extend a special welcome to NFL supporters who responded to the survey and have been added to our Healthy Skepticism free subscribers list to receive HS Updates about once a month. They will receive more information about Healthy Skepticism soon. We will publish results of the survey then begin upgrading and updating the NFL website. The NFL Pen Amnesty program is being revived and extended for relaunch soon.

 

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Cases of wilful misrepresentation are a rarity in medical advertising. For every advertisement in which nonexistent doctors are called on to testify or deliberately irrelevant references are bunched up in [fine print], you will find a hundred or more whose greatest offenses are unquestioning enthusiasm and the skill to communicate it.

The best defence the physician can muster against this kind of advertising is a healthy skepticism and a willingness, not always apparent in the past, to do his homework. He must cultivate a flair for spotting the logical loophole, the invalid clinical trial, the unreliable or meaningless testimonial, the unneeded improvement and the unlikely claim. Above all, he must develop greater resistance to the lure of the fashionable and the new.
- Pierre R. Garai (advertising executive) 1963