Healthy Skepticism Library item: 8457
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Buc NL.
Current regulatory issues in marketing prescription drugs: comparative claims and advertising to consumers
Food Drug Cosmet Law J 1982 Oct; 37:402-408
Abstract:
Food and Drug Administration policies regarding comparative advertising of prescription medications and direct consumer advertising are discussed.