Healthy Skepticism Library item: 8449

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Millstein LG.
FDA policy on comparative prescription drug advertising
Drug Information Journal 1983 Apr 7; 17:63-66

Abstract:

Guidelines on comparative drug advertising and regulations on false prescription drug advertising which serve as basis for FDA reviews of the drug industry’s advertising claims and promotional materials are presented.