Healthy Skepticism Library item: 8446

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Government says no to substitution-and cuts industry's profits
Pharmaceutical Journal 1983 Dec 17; 231:726-727

Abstract:

The British Ministry of Health’s statement announcing a cutback in sales promotion expenditure and in profits on future sales to the National Health Service by pharmaceutical companies, the decision not to proceed with automatic generic substitution by the pharmacist unless specified by the prescribing physician, and a special licensing system for parallel import drugs is presented in full.