Healthy Skepticism Library item: 8059
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: report
PhRMA
PhRMA Guiding Principles: Direct to Consumer Advertisements About Prescription Medicines
: PhRMA 2005 Nov
http://www.phrma.org/publications/policy_papers/phrma_dtc_guiding_principles/