Healthy Skepticism Library item: 4233

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Squires BP.
PAAB: a lesson in self-government
Canadian Medical Association Journal 1991; 144:844-845

Abstract:

While the Pharmaceutical Advertising Advisory Board is not perfect its most important function is to prescreen journal advertisements. Medical journals will not accept ads unless they have been prescreened.

Keywords:
*letter to the editor/Canada/ journal advertisements/ Pharmaceutical Advertising Advisory Board (Can)/ regulation of promotion/preclearance of advertisements/ATTITUDES REGARDING PROMOTION: MEDICAL JOURNALS/REGULATION, CODES, GUIDELINES: AUTONOMOUS BODIES