Healthy Skepticism Library item: 3640

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Editorial
Health Horizons 1988 Sep; (5):2
www.ifpma.rog/hhhs/welcome.htm

Abstract:

The IFPMA welcomes complaints about code violations from industry critics as it shows implicit endorsement of the principles embodied in the code. To data, however, there have been few if any complaints from health authorities or health professionals. This would seem to indicate that there is little of substance to complain about so far as the industry’s overall marketing practices are concerned.

Keywords:
*editorial/IFPMA/regulation of promotion/ Code of Pharmaceutical Marketing Practices (IFPMA)/ International Federation of Pharmaceutical Manufacturers Associations/industry perspective/REGULATION, CODES, GUIDELINES: INDUSTRY SELF-REGULATION