Healthy Skepticism Library item: 3481

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Double standards—some improvements
HAI News 1987 Feb; (33):1-2, 12

Abstract:

In the past 12 years, major pharmaceutical companies have made substantial improvements in the way they label and promote their products in the Third World. They are now less likely to puff up their claims to physicians and are more willing to disclose possible serious or lethal adverse reactions.

Keywords:
*analysis/developing countries/developed countries/quality of information/quality of information/ domestic companies/ research-based manufacturers/EVALUATION OF PROMOTION: COMPARISON BETWEEN DEVELOPING AND DEVELOPED COUNTRIES/PROMOTION AND HEALTH NEEDS: PROMOTION IN DEVELOPED COUNTRIES/PROMOTION AND HEALTH NEEDS: PROMOTION IN DEVELOPING COUNTRIES