Healthy Skepticism Library item: 3140
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Connors JM.
More on junk mail
New England Journal of Medicine 1983; 309:673-674
Abstract:
The growth in junk mail from 1970 to 1982 has been exponential in terms of its weight.
Keywords:
*letter to the editor/Canada/direct mail/doctors/PROMOTIONAL TECHNIQUES: DIRECT MAIL