Healthy Skepticism Library item: 3132
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
Publication type: Journal Article
'Opren scandal'
Lancet 1983 Jan 29;1(8318):219-20 1983 Jan 29; 1:(8318):219-20
Abstract:
Two episodes of the BBC show Panorama gave a wide range of evidence that alleged that a combination of unscrupulous marketing by Eli Lilly, biased research and gullible doctors had lead to 60 deaths from the drug benoxaprofen (Oraflex, Opren).
Keywords:
Advertising*
Anti-Inflammatory Agents/adverse effects*
Biomedical Research*
Drug Industry
Ethics, Pharmacy*
Great Britain
Humans
Propionates/adverse effects*
Propionic Acids/adverse effects*
Public Opinion
*editorial/United Kingdom/Eli Lilly/benoxaprofen/Opren and Oraflex/relationship between medical profession and industry/regulation of promotion/direct-to-consumer advertising/conflict of interest/drug company sponsored research/DTCA/ETHICAL ISSUES IN PROMOTION: PAYMENT FOR MEALS, ACCOMODATION, TRAVEL, ENTERTAINMENT/PROMOTION DISGUISED: CONFERENCES AND MEETINGS/PROMOTIONAL TECHNIQUES: DIRECT-TO-CONSUMER ADVERTISING
