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Healthy Skepticism Library item: 20419

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Dolinski D.
On inferring one's beliefs from one's attempt and consequences for subsequent compliance.
J Pers Soc Psychol 2000; 78:(2):260-72
http://psycnet.apa.org/journals/psp/78/2/260/


Abstract:

D. J. Bem (1967, 1972) has suggested that a person may infer his or her beliefs from his or her actions. With his information-processing viewpoint, D. J. Bem proposed that individuals, by observing their past behaviors, may draw information for assessing their beliefs about themselves. There is a question, however, about the mechanism of self-perception when there is inconsistency between one’s attempt to realize an intended goal and the outcome of the action. In a series of field studies, participants who had unsuccessfully tried to help a stranger were more willing to comply with a relatively large request made later. Implications for self-perception theory as well as for enhancing susceptibility to influence techniques are discussed.

Keywords:
Adult Female Helping Behavior* Humans Male Practice (Psychology) Reinforcement, Social* Self Concept Self-Assessment* Social Behavior Social Facilitation Social Values*

 

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You are going to have many difficulties. The smokers will not like your message. The tobacco interests will be vigorously opposed. The media and the government will be loath to support these findings. But you have one factor in your favour. What you have going for you is that you are right.
- Evarts Graham
See:
When truth is unwelcome: the first reports on smoking and lung cancer.