Healthy Skepticism Library item: 20148
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Hollon MF.
Direct-to-consumer advertising: a haphazard approach to health promotion.
JAMA 2005 27; 293:(16):2030-3
http://jama.jamanetwork.com/article.aspx?doi=10.1001/jama.293.16.2030
Keywords:
Advertising as Topic*
Attitude to Health*
Drug Industry
Drug Prescriptions*
Health Promotion
Humans
Mass Media