An Advertisement for Advertising
The text of the advertisement below is:
Wanted.
Marketers interested in making
heroes of themselves.
No one ever got fired for
increasing market share. In fact,
there is a pretty good chance you'll make a hero of yourself,
and move up a peg or two in the future. Yet increasing market
share is not as difficult or expensive as you might think.
The fastest way to take your
market share up, up and away
is with journal advertising - it's also the most cost effective.
Nobody is asking you to increase
you expenditure budget,
just redirect it to the medium that has proven its worth
time and time again. Journal advertising not only gives
your brand a high profile, it may also help you become
a high flyer.
...
Advertising can achieve results you never thought possible.

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