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Healthy Skepticism Library item: 7892

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Anon .
R&D success boosts brand name pharmaceuticals
HealthCare Distributors 1999 Dec; 51:12-14, 16, 18-20


Abstract:

New drug products approved in 1999 for a variety of health disorders and issues of concern, including the addition of a prescription benefit to Medicare, the increasing costs of prescription medicines, direct to consumer advertising, ordering prescription drugs via the Internet, and patent rights on research based pharmaceuticals, are presented.

Keywords:
Health Price DTCA IP

 

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