Healthy Skepticism Library item: 3945
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Harvey K.
Drug advertising
Medical Journal of Australia 1989; 150:664-665
Abstract:
Despite improvements in the Australian Pharmaceutical Manufacturers Association’s Code of Conduct there are still a number of important weaknesses: 1) the Code of Conduct Subcommittee only considers advertising directly related to the promotion of a specific product; 2) the sanctions are too weak; 3) there is no meaningful consumer representation on the Subcommittee.
Keywords:
*letter to the editor/Australia/ Australian Pharmaceutical Manufacturers Association/ Code of Conduct (Aus)/ regulation of promotion/REGULATION, CODES, GUIDELINES: COMPLIANCE, SANCTIONS, STANDARDS/REGULATION, CODES, GUIDELINES: INDUSTRY SELF-REGULATION