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Healthy Skepticism Library item: 3667

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Bell KD.
Regulating drug advertisements
Lancet 1989; 2:678


Abstract:

Mansfield fails to recognize the important role that industry self-regulation makes in controlling promotion. He also does not appreciate that changes to prescribing information lag behind scientific evidence because of regulatory delays not because of a reluctance of manufacturers to provide the latest information to prescribers.

Keywords:
*letter to the editor/Australia/regulation of promotion/ Australian Pharmaceutical Manufacturers Association/industry perspective/ATTITUDES REGARDING PROMOTION: INDUSTRY/REGULATION, CODES, GUIDELINES: INDUSTRY SELF-REGULATION

 

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You are going to have many difficulties. The smokers will not like your message. The tobacco interests will be vigorously opposed. The media and the government will be loath to support these findings. But you have one factor in your favour. What you have going for you is that you are right.
- Evarts Graham
See:
When truth is unwelcome: the first reports on smoking and lung cancer.