Healthy Skepticism Library item: 2755
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Barnhart , R .
The medical profession-drug industry alliance
New Physician 1970; 20:164-171
Abstract:
The drug industry’s relationship with the medical profession is crucially important to that industry’s strategy to maximize its profits. Various mechanisms are employed to forge this alliance: dependence of medical societies and institutions upon the drug industry for revenue for operating costs, publication expenses and research grants; acceptance of gifts and other material inducements that erode physicians’ objective consideration of company’s products. The article documents these various mechanisms.
Keywords:
*analysis/United States/gift giving/ relationship between medical profession and industry/ ad revenue/ corporate funding/ journal advertisements/ drug company sponsored meals and travel/editorial freedom/ATTITUDES REGARDING PROMOTION: HEALTH PROFESSIONALS/ETHICAL ISSUES IN PROMOTION: GIFT GIVING/ETHICAL ISSUES IN PROMOTION: LINKS BETWEEN HEALTH PROFESSIONALS AND INDUSTRY/ETHICAL ISSUES IN PROMOTION: PAYMENT FOR MEALS, ACCOMODATION, TRAVEL, ENTERTAINMENT/INFLUENCE OF PROMOTION: PUBLICATION