Healthy Skepticism Library item: 2748
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Steinmetz N.
Readers write about the Journal
Canadian Medical Association Journal 1970; 103:182
Abstract:
If readers value the Canadian Medical Association Journal they will be willing to pay the necessary subscription price in order to eliminate advertising.
Keywords:
*letter to the editor/Canada/ ad revenue/ Canadian Medical Association Journal/ placement of journal advertisements/INFLUENCE OF PROMOTION: PLACEMENT OF JOURNAL ADS