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Healthy Skepticism Library item: 2531

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Kimmey JR.
Drug efficacy and a journal's responsibility.
Am J Public Health 1972 Apr; 62:(4):461-2


Abstract:

The National Academy of Sciences/National Research Council has found that many drugs that were marketed prior to 1962 are ineffective. However, until the Food and Drug Administration has issued a final order to change the labeling on these drugs manufacturers can continue to advertise their drugs without notifying physicians of the findings of the NAS/NRC. Even if manufacturers do not advertise their products physicians will continue to prescribe them on the basis of earlier advertising concerning their effectiveness. The American Journal of Public Health believes that it has a duty to inform doctors about the NAS/NRC findings and will publish these in the journal.

Keywords:
*editorial/United States/American Journal of Public Health/Food and Drug Administration/journal advertisements/quality of information/ATTITUDES REGARDING PROMOTION: MEDICAL JOURNALS MeSH Terms: Advertising Drug Industry Ethics, Professional Legislation, Drug Periodicals* Pharmaceutical Preparations/standards* United States United States Food and Drug Administration


Notes:

Dr. Kimmey is managing editor of American Journal of Public Health.

 

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You are going to have many difficulties. The smokers will not like your message. The tobacco interests will be vigorously opposed. The media and the government will be loath to support these findings. But you have one factor in your favour. What you have going for you is that you are right.
- Evarts Graham
See:
When truth is unwelcome: the first reports on smoking and lung cancer.