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Healthy Skepticism Library item: 2047

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.


Publication type: book

Fischer DH.
Historian's Fallacies: Toward a logic of historical thought.
New York: Harper Torchbooks 1970


“If one laughs when David Hackett Fischer sits down to play, one will stay to cheer. His book must be read three times: the first in anger, the srcond in laughter, the third in respect….The wisdom is expressed with a certin ruthlessness. Scarcly a major historian escapes unscathed. Ten thousand members of the American Historical Association will rush to the index and breathe a little easier to find their names absent.
This is an important book, perhaps the most important to have appeared in recent years, in terms of helping an entire generation of scholars who profess to have lost confidence in being historians. A dose of the book is salutary, and its ultimate message is one of optimism, for it demonstrates that historians do have honest, important, and even pleasurable, tasks to do.” – Robin W. Winks, The New York Times Book Review

“Mr Fischer has a nimble mind; he seems to have read everything ever written and heard every anecdote ever told; he writes with grace and precision. And either because logic is the soul of wit or vice vers, his book is endlessly amusing.” – Christopher Lehmann-Haupt, New York Times


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As an advertising man, I can assure you that advertising which does not work does not continue to run. If experience did not show beyond doubt that the great majority of doctors are splendidly responsive to current [prescription drug] advertising, new techniques would be devised in short order. And if, indeed, candor, accuracy, scientific completeness, and a permanent ban on cartoons came to be essential for the successful promotion of [prescription] drugs, advertising would have no choice but to comply.
- Pierre R. Garai (advertising executive) 1963