Healthy Skepticism
Join us to help reduce harm from misleading health information.
Increase font size   Decrease font size   Print-friendly view   Print
Register Log in

Healthy Skepticism Library item: 20408

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.


Publication type: Journal Article

Tucker PP, Tucker GK.
A comparison of hospital chief executive officers, and hospital pharmacy directors' attitudes toward drug product appeals.
J Pharm Mark Manage 1988; 2:(4):101-11

Advertising as Topic Attitude of Health Personnel* Decision Making, Organizational* Drug Industry* Health Facility Administrators* Hospital Administrators* Mississippi Pharmacy Service, Hospital/organization & administration* Purchasing, Hospital* Questionnaires Statistics as Topic


  Healthy Skepticism on RSS   Healthy Skepticism on Facebook   Healthy Skepticism on Twitter

Click to Register

(read more)

Click to Log in
for free access to more features of this website.

Forgot your username or password?

You are invited to
apply for membership
of Healthy Skepticism,
if you support our aims.

Pay a subscription

Support our work with a donation

Buy Healthy Skepticism T Shirts

If there is something you don't like, please tell us. If you like our work, please tell others.

Email a Friend