Healthy Skepticism Library item: 2002
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
Publication type: news
World Health Organization
Ethical Criteria for Medicinal Drug Promotion
1988 May 13
http://web.archive.org/web/20050830010930/http://www.who.int/medicines/library/dap/ethical-criteria/ethicalen.shtml
Abstract:
These criteria, which are based on a draft prepared by an international group of experts, constitute a frame of reference for judging proper behaviour in drug promotion, whether involving the contents of advertisements and package inserts or the sponsorship of scientific symposia, and the use of representatives. The criteria give manufacturers, distributors, the promotion industry, prescribers and consumer groups a framework to ensure that promotional practices are in keeping with acceptable ethical standards.
