Healthy Skepticism Library item: 19988
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Gilsdorf JR.
As drug marketing pays off, my mother pays up.
Health Aff (Millwood) 2004; 23:(1):208-12
http://content.healthaffairs.org/content/23/1/208.long
Keywords:
Alendronate/economics*
Alendronate/therapeutic use
Cost-Benefit Analysis
Drug Industry/organization & administration*
Female
Financing, Personal*
Humans
Marketing of Health Services/organization & administration*
Osteoporosis/drug therapy
United States