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Healthy Skepticism Library item: 16024

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Lexchin J.
CJEM and pharmaceutical advertisements: it’s time for an end
CJEM 2009; 11:(4):375-9
http://www.cjem-online.ca/v11/n4/p375


Abstract:

In light of the biases in journal advertisements, the possible negative effects that they may have on doctors’
prescribing habits, their contribution to rising drug costs and the potential threat that they pose to the independence
of medical societies, CJEM should refuse all advertisements for pharmaceutical products. Can the Canadian Association of
Emergency Physicians (CAEP), which owns CJEM, take this step and survive financially?

 

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You are going to have many difficulties. The smokers will not like your message. The tobacco interests will be vigorously opposed. The media and the government will be loath to support these findings. But you have one factor in your favour. What you have going for you is that you are right.
- Evarts Graham
See:
When truth is unwelcome: the first reports on smoking and lung cancer.