Healthy Skepticism Library item: 1188
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Mansfield PR, Lexchin J, Vitry A, Doecke CJ, Svensson S.
Drug advertising in medical journals.
Lancet 2003 Mar 8; 361:(9360):879
http://www.sciencedirect.com/science?_ob=ArticleURL&_udi=B6T1B-48400HM-1B&_coverDate=03%2F08%2F2003&_alid=272642718&_rdoc=1&_fmt=&_orig=search&_qd=1&_cdi=4886&_sort=d&view=c&_acct=C000050221&_version=1&_urlVersion=0&_userid=10&md5=fa10917712438764944ab5277ec07357
Keywords:
Advertising/methods
Advertising/trends*
Attitude of Health Personnel
Australia
Drug Industry*
Humans
Periodicals*
letter to the editor
journal advertisements
quality of information
MaLAM
Healthy Skepticism
EVALUATION OF PROMOTION: CRITICAL APPRAISAL TECHNIQUES
EVALUATION OF PROMOTION: JOURNAL ADVERTISEMENTS